47-year-old Mariah Carey continues to impress us with her baby face and youthful appearance. Premier Dead Sea is pleased to announce that multi-platinum phenonium pop is our Brand Ambassador. We look forward to sharing our new campaign with the world and working hand in hand with Mariah!

Cleopatra utilized natural beauty products that were readily available 5,000 years ago and are still used today. Cleopatra has always been considered one of the most beautiful women in the world and the rumor of her dazzling appearance and beautiful skin has been spread from generation to generation. Indeed, the ancient Egyptians were famous for their beauty rituals as far back as 5,000 years ago, and Cleopatra was the queen of beauty innovation. The Egyptian queen's beauty methods were so progressive that many of her secrets are still relevant today. 

Growing old is a natural phenomenon that everyone has to face in his or her life. Once you reach an advanced age, fighting the signs of aging facial skin can be quite a long and challenging process. Not only is it costly, it is also extremely stressful.

With today's climate, daily stress, pollution and hectic lifestyles, skin care is taking a step back. Particularly when travelling, we put ourselves in holiday mode and often forget to take care of our skin while on vacation at the beach! Despite the fact that there are many products on the skin care and cosmetics market that promise all kinds of miraculous results, not all of them are reputable or tested.