Supplemental Privacy Policy

Premier Supplemental Privacy Notice

This Supplemental Privacy Notice applies in addition to the Privacy Policy published on this website and is intended to provide additional disclosures regarding certain products, services, communications, and support programs offered by Premier North America Inc. ("Premier", "we", "us", or "our").

In the event of a conflict between this Supplemental Privacy Notice and the website Privacy Policy, the website Privacy Policy shall control except with respect to the specific topics addressed below.

Device Registration, Warranty & Service Information

When you register a device, request warranty support, submit technical service inquiries, participate in product recalls, receive product safety notifications, or otherwise interact with our device support programs, we may collect and process:

• Device serial numbers
• Purchase records
• Warranty registration information
• Service and repair history
• Product authentication information
• Device-related correspondence
• Technical support communications

We use this information to administer warranty programs, verify product authenticity, provide technical support, facilitate repairs and replacements, comply with regulatory obligations, maintain product safety programs, and improve our products and services.

Product Safety, Recall & Regulatory Communications

We may use customer information to provide important product safety information, warranty communications, recall notices, corrective actions, adverse event follow-up, regulatory notifications, and other communications necessary to protect customer safety and comply with applicable legal obligations.

These communications may be sent even if you have opted out of marketing communications, where permitted or required by applicable law.

Customer Support Platforms

Customer support requests, warranty claims, technical support matters, service inquiries, product safety communications, and recall-related correspondence may be managed through third-party customer support platforms acting on our behalf, including Freshdesk (Freshworks Inc.) and similar service providers.

Such providers are contractually required to process personal information only as necessary to provide services to Premier and in accordance with applicable privacy laws.

SMS, WhatsApp & Mobile Communications

If you voluntarily provide a mobile telephone number and opt into mobile communications, we may send transactional and, where permitted by law, marketing communications via SMS, WhatsApp, or similar messaging services.

Such communications may include:

• Order confirmations
• Shipping notifications
• Delivery updates
• Warranty notifications
• Product safety notices
• Recall notifications
• Customer service communications
• Promotional offers and marketing messages

Consent is not a condition of purchase. You may withdraw your consent or opt out of marketing communications at any time by following the unsubscribe instructions provided in the applicable message.

Retention of Device-Related Records

Certain records relating to device registrations, warranty claims, service history, safety investigations, adverse event reports, regulatory compliance obligations, product authenticity verification, and recalls may be retained for longer periods where required by law or reasonably necessary to protect customer safety, enforce legal rights, or comply with regulatory obligations.

Data Controller Information

For purchases, customer accounts, warranty registrations, and interactions conducted through this website, the data controller is:

Premier North America Inc.
1321 NW 65TH PL STE 3
Fort Lauderdale, FL 33309
USA

Email: customerservice@premierna.com

Certain products offered through this website may be manufactured, distributed, serviced, or supported by affiliated entities.

Cookie Policy

Last Revised: June 14, 2026

1. Introduction

This Cookie Policy explains how Premier North America Inc., a Florida corporation, together with its affiliates, subsidiaries, parent companies, joint ventures, related entities, licensors, manufacturers, and other corporate entities under common ownership (collectively, "Premier", "we", "us", or "our"), uses cookies and similar digital tracking technologies when you visit our website located at www.premier-deadsea.com, use our mobile applications, or interact with our related online services (collectively, the "Services"). Premier North America Inc. operates the website and serves as the merchant of record for purchases made through the Services. Certain products may be manufactured, developed, distributed, or supported by affiliated entities, including Premier Labs Ltd.

This Cookie Policy should be read in conjunction with our Privacy Policy and Terms & Conditions. By continuing to browse or use our Services, you acknowledge that cookies and tracking technologies may be deployed on your device as described in this Policy, subject to your localized preferences, explicit consent mechanisms, and applicable data protection laws.

2. What Are Cookies?

Cookies are small text data files that are placed onto your computer, smartphone, tablet, or other browsing device when you visit a webpage. Cookies serve multiple functions, including helping websites recognize your device, remembering language preferences, managing encrypted shopping sessions, preventing fraudulent transactions, and evaluating analytical traffic patterns.

In addition to traditional browser cookies, we utilize related technologies to track user events, including:

• Web Beacons & Clear Pixels: Small transparent graphic elements used to track website actions or confirm when promotional emails are opened.
• Local Storage Objects (LSOs): Data stored directly within your web browser cache to preserve interface choices and functional histories.
• SDKs & Device Identifiers: Secure software development code snippets embedded in mobile applications to verify system stability and diagnostic logs.

For the purpose of simplicity throughout this Policy, all such integrated tracking technologies are collectively referred to as "Cookies."

3. Why We Use Cookies

Premier leverages Cookies across our e-commerce environment to:

• Ensure the fundamental stability, operation, and security of our online store.
• Preserve shopping cart items and coordinate secure checkout pathways.
• Authenticate user accounts and secure login sessions.
• Remember localization preferences, including language, currency, and country-specific content.
• Evaluate visitor trends, navigation paths, and platform interaction metrics.
• Measure the performance and effectiveness of marketing campaigns.
• Deliver tailored content, product recommendations, and remarketing advertisements.
• Improve website functionality and customer experience.

4. Categories of Cookies We Use

A. Strictly Necessary Cookies

These Cookies are essential for the operation of our Services and cannot be disabled through our preference management tools.

• Core Functions: Shopping cart functionality, secure checkout processing, fraud prevention, security protocols, user authentication, load balancing, and cookie preference storage.
• Legal Basis: Contractual necessity and legitimate interests (Art. 6 para. 1 lit. b & f GDPR).

B. Functional Cookies

These Cookies allow our website to remember choices you make and provide enhanced functionality.

• Core Functions: Language preferences, regional storefront selection, user interface settings, account convenience features, and personalized browsing experiences.
• Legal Basis: Deployed only after obtaining your express consent where required by applicable law (Art. 6 para. 1 lit. a GDPR).

C. Analytics and Performance Cookies

These Cookies collect information regarding how visitors interact with our website.

• Core Functions: Recording pages visited, measuring time spent on pages, monitoring traffic sources, identifying navigation patterns, diagnosing performance issues, and improving website usability.
• Legal Basis: Deployed only after obtaining your express consent where required by applicable law (Art. 6 para. 1 lit. a GDPR).

D. Advertising and Marketing Cookies

These Cookies help us measure advertising effectiveness and deliver more relevant marketing communications.

• Core Functions: Remarketing campaigns, advertising performance measurement, audience segmentation, conversion tracking, ad frequency management, and personalized advertising.
• Legal Basis: Deployed only after obtaining your express consent where required by applicable law (Art. 6 para. 1 lit. a GDPR).

5. Third-Party Cookies and Technologies

Premier utilizes selected technologies managed by trusted service providers and marketing partners.

• Shopify E-Commerce Platform: Our online store is hosted on Shopify. Shopify deploys necessary and functional cookies to support secure checkout processes, shopping cart functionality, user session management, fraud prevention, and platform security. Shopify may independently process personal information necessary to provide and secure the e-commerce platform.
• Google Analytics & Google Ads: We use Google Analytics and Google Ads services provided by Google LLC. These technologies help us understand website usage, measure marketing performance, improve customer experience, and support remarketing campaigns. We have enabled available IP anonymization measures where applicable.
• Google Privacy Information: policies.google.com/privacy
• Google Analytics Opt-Out: tools.google.com/dlpage/gaoptout
• Klaviyo Marketing Automation: We use Klaviyo for email marketing, SMS communications, customer segmentation, abandoned cart reminders, and marketing automation. Klaviyo may place cookies or similar tracking technologies on your browser or device when you interact with our subscription forms, marketing emails, SMS campaigns, or website. These technologies help us deliver personalized communications, abandoned cart reminders, customer care notifications, and measure campaign engagement.
• Klaviyo Privacy Policy: www.klaviyo.com/legal/privacy-policy
• Microsoft Bing Ads: We use Microsoft Advertising technologies to evaluate the effectiveness of advertising campaigns and track conversions.
• Microsoft Privacy Information: privacy.microsoft.com
• Freshdesk Customer Support Platform: Customer support interactions, warranty requests, device registrations, service inquiries, and support tickets may be processed through Freshdesk, a customer service platform operated by Freshworks Inc. Freshdesk may utilize cookies or similar technologies to facilitate support requests, maintain secure customer support sessions, manage warranty and device registration inquiries, deliver product safety communications, and improve customer service functionality.
• Freshworks Privacy Policy: www.freshworks.com/privacy/
• Integrated Social Media Networks: Our website may incorporate content, plug-ins, or sharing features from Facebook, Instagram, YouTube, Pinterest, and X (formerly Twitter). These platforms may deploy their own cookies or tracking technologies when you interact with embedded content, social sharing tools, or advertisements. Their processing activities are governed by their respective privacy policies.
• Device Registration and Warranty Services: Certain device registration portals, warranty forms, customer support tools, safety notice systems, and recall management services may deploy strictly necessary cookies required for authentication, warranty verification, product safety communications, support case administration, recall management, and regulatory compliance obligations.

6. Cookie Consent Management

In compliance with applicable privacy regulations, including the EU ePrivacy Directive, GDPR, UK privacy regulations, and similar international requirements, non-essential cookies are blocked by default where legally required until valid consent has been obtained.

Through our Cookie Preference Center, you may:

• Accept All Cookies: Allow all categories of cookies.
• Reject Non-Essential Cookies: Allow only strictly necessary cookies.
• Customize Cookie Preferences: Select specific categories of cookies you wish to permit.

You may modify or withdraw your cookie consent at any time, free of charge, through the "Cookie Settings" link available on our website.

7. Managing Cookies Through Your Browser

Most browsers allow you to view stored cookies, delete cookies, block cookies, restrict third-party cookies, and receive notifications when cookies are placed.

Please note that disabling certain cookies may impact website functionality, including:

• Shopping cart operation
• Checkout functionality
• Account access
• Language preferences
• Personalized settings

8. Do Not Track and Global Privacy Control (GPC)

Some browsers offer a "Do Not Track" (DNT) feature. Because no universally accepted technical standard currently governs DNT signals, our Services may not respond to all DNT requests.

However, Premier recognizes Global Privacy Control (GPC) signals where required by applicable law. When a valid GPC signal is detected, our systems may treat that signal as a request to limit or disable non-essential advertising and marketing technologies in accordance with applicable privacy regulations.

9. International Users and Data Transfers

Premier North America Inc. operates the Services from the United States and utilizes service providers located in multiple jurisdictions, including the United States, Israel, the European Union, and other countries where our business partners operate. Certain products may be manufactured, distributed, serviced, or supported by affiliated entities, including Premier Labs Ltd. in Israel.

Where Cookies involve the processing of Personal Data, such processing is conducted in accordance with our Privacy Policy and applicable data protection laws.

10. Updates to This Cookie Policy

We reserve the right to modify this Cookie Policy at any time to reflect changes in applicable laws, technologies, business operations, or service providers. Any updates will be posted on this page together with a revised "Last Revised" date. We encourage users to review this Cookie Policy periodically.

11. Contact Us

If you have questions regarding this Cookie Policy or our use of Cookies, please contact us:

Premier North America Inc.

1321 NW 65TH PL STE 3

Fort Lauderdale, FL 33309 USA

• Customer Support Email: customerservice@premierna.com
• Privacy Requests: customerservice@premierna.com
• Customer Service Phone: +1-866-719-2038
• Alternate Customer Service Phone: +1-954-309-8253
• Official Contact Form: www.premier-deadsea.com